As we exit another wild, unpredictable year filled with economic, political and environmental upheaval—resulting in changes wrought of inspiration, desperation and perspiration, a virtual salute.

Indeed, as a global community there is much to be lauded, much to be learned and much to be leery from 2011. Cultural revolutions from the Middle East to Wall Street to Main Street; regional economic fissures, that have produced a global network of fiscal fault lines; and a heaping helping of Mother Nature’s wrath have both threatened and united us. It is the same in our industry, where finance, sales and operations teams are increasingly aligning to better recognize, respond and recalibrate to these same global dynamics. We are all learning the lessons of better alignment and agility in our ability to thrive.

Like it or not, VUCA (volatility, uncertainty, complexity and ambiguity), is our “new normal.” Nassim Nicholas Taleb, the author of one of my favorite books, The Black Swan, explores the idea that an event—positive or negative—that is deemed improbable, like the appearance of a Black Swan, can cause massive consequences.

I am inspired by what I’ve seen in 2011 from our customers, from our peers and from our Steelwedge team in approaching and resolving their own Black Swans. I’ve seen 100-year-old businesses face recession-driven loss in demand, and realign to come out tighter, stronger and better; I’ve seen consumer electronics powerhouses stare down the reality of ever-shortening product lifecycles with laser-focus on smart new product development; I’ve seen a Phoenix rise from the ashes of the automotive industry through powerful focus and improved management; I’ve seen manufacturers rebound after losing a supplier of 90% of a core part in the devastating tsunami; and I’ve seen hard choices made clearer, and sooner with better empirical…

We recently surveyed our customers to ask how they prefer to stay on top of S&OP advances and emerging best practices.  While it’s no surprise that searching the web and reading reports remain popular activities, an overwhelming majority rate industry conferences and dialogue with fellow practitioners and vendors as a “very useful” source of information.  Great content is essential but conversation remains king, particularly in a field that’s evolving as quickly as S&OP.

To that end, we’re excited that Emerson Therm O-Disc, a long-time beneficiary of the Steelwedge S&OP solution will be speaking on the topic of planning best practices.  The presentation is part of The Supply Chain Forecasting & Planning Conference (Europe), organized by the Institute of Business Forecasting and Planning and taking place on November 17 -18 in Amsterdam. The event brings together executives from leading high-tech, manufacturing and consumer products firms to discuss the fact that S&OP has risen in importance and is now a proven way to meet demand while optimizing supply chain costs.

Of course, we all know that great conversation requires that we leap outside of our comfort zone.  So, as seasoned S&OP conference goers, we’d like to share a few pointers on how to not miss out on the expertise that might be standing behind you in line at the buffet:

* Start your morning at the coffee urn. Meet people. Coffee is a sacred rite for most conference-goers – particularly when the festivities start at 7:30 AM. Be especially nice to our friends from other time zones. They’ll be the ones drinking directly from the spigot.

* Spare yourself a visit to the optometrist. Sit upfront. The fact remains that 12 point font still finds its way onto too many PowerPoint slides. We salute the truly studious who make it…

Roger Nessier comes to Steelwedge from Symphony Services where he was a founding executive and Vice President of Products and Services.  He grew Symphony from 80 to 4000+ people over eight years and has worked with over 300 software companies to deliver outsourced development, support, services and process consulting.  At i2 Technologies where he served as the Vice President of Development, he managed 150 team members in India, Canada and US, developing and deploying order management, marketplace and content solutions.

Roger is passionate about sports, especially snow skiing and bicycling. He has a strong interest in learning about other cultures and is an active member in a Vietnamese Cycling Club. He takes great pleasure in accomplishing feats such as bicycling from San Jose to the top of Mt Diablo and back. He often rides as much as 70 miles in a single day on weekends. Roger and his wife have been married for 19 years and live in San Jose.

Q. Why did you choose to join Steelwedge?

A. It is important for me to feel engaged and excited about the value my company provides for our customers, but also feel that I am doing something socially and environmentally responsible.  The Steelwedge solution appears simple in its approach, but the results it achieves for our customers are game changing.  I can’t say that about many trendy software products on the market.  Steelwedge’s solution is one of the rare software solutions that is able to satisfy both the capitalist and the environmentalist in me.  Working at Steelwedge I feel I am doing great things by reducing waste and fuel costs, but at the same time improving the bottom line for our customers!

Q. What…

I’m very pleased to announce that Steelwedge has reached an important milestone today in our growth as a company.  We’ve received a $16 million growth equity investment led by Mainsail Partners, accelerating our efforts to serve our rapidly expanding customer base while continuing to build breakthrough sales and operations planning (S&OP) and integrated business planning (IBP) products.

It was important to find an equity partner that could help us beyond simply providing capital.  Jason Payne and his Mainsail team have a strong track record helping “boot strapped” companies evolve into world-class companies.  They have a wealth of operational expertise working with next generation software providers and bring to bear an extensive network of technology professionals.

This investment will help us to facilitate global sales growth and ensure seamless support to our current portfolio of global customers. Our customers will have access to the leading edge technology, including an enhanced IBP platform. I’m especially pleased that Mainsail’s strategic vision complements our long-time goal of building best-in-class solutions that exceed the expectations of our customers.

Read the press release here: http://www.steelwedge.com/news/details.php?relid=109